Apple Announces iBooks 2, iBooks Author and iTunes U (app). QuarkXpress & Schoology Pee Their Pants

I just watched the Apple Education event keynote and I’m very excited about what I saw. If you haven’t seen today’s keynote yet, run, do not walk to your local device (I got a better connection via my iPad projecting the keynote to my TV) and sit a spell. Nope, Schiller will never have Steve’s dynamic style, but the content is definitely something that we need to be keenly aware of. In a word they are taking book publishing and specifically textbook publishing, and taking it to the next level. The textbook will not be a static collection of words and images frozen at printing but have the portability of a book, the videos and interactivity of a networked computer and the freshness of blog pages, while retaining formatting, typography and layout that tends to be lacking in web-based textbooks.

I was going to try my hand at getting Udutu to work for my stand-alone copyright unit but I’m now going to investigate the possibility of using iBook Author to make the unit. Now we know where all the iWeb brain-power went over the last couple years. And I’m curious to see Full Sail will continue to experiment with iTunes U, in that iTunes U seems determined to become it’s own LMS and not just a lecture delivery vehicle.

I’ve been getting emails from QuarkXpress begging me to check out their new iPad/ePub friendly $299 app (if you have a previous version of QuarkXpress). They’ve got to be peeing their pant. I wonder how Schoology feels about Apple putting more effort/muscle behind iTunes U with added assignment and communication features. Yikes.

Enjoy. jbb

One Comment

  1. Lewis C. Smith III

    I think you nailed the quandary for a lot of school platform developers on this one, but I noticed that all of the big players are in on the game. Pearson and McGraw/Hill are the biggest of these and they will be blasting out of the gate with these new entries.
    Their production costs, delivery restrictions, and DRM are now farmed out to a very powerful and extensive ecosystem.

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